Blockchain at American Express: Revolutionizing Loyalty
Blockchain has helped solve business challenges and address the emerging needs of Card Members and merchants participating in the American Express Membership Rewards loyalty program. Learn why America …
| Talk Title | Blockchain at American Express: Revolutionizing Loyalty |
| Speakers | Michael Concannon (Vice President of Technology, American Express) |
| Conference | Hyperledger Global Forum |
| Conf Tag | |
| Location | Basel, Switzerland |
| Date | Dec 11-15, 2018 |
| URL | Talk Page |
| Slides | Talk Slides |
| Video | |
Blockchain has helped solve business challenges and address the emerging needs of Card Members and merchants participating in the American Express Membership Rewards loyalty program. Learn why American Express chose a Hyperledger Fabric solution and how it is driving advantages such as faster offer construction, enhanced security, and an improved customer experience.
