Hacking the vote: The neuropolitical universe
Using biosensors and predictive analytics, political campaigns aim to decode your true desiresand influence your votewithout your knowledge. Elizabeth Svoboda explains how these tools work, who's using them, and what they mean for the future of free and fair elections.
| Talk Title | Hacking the vote: The neuropolitical universe |
| Speakers | Elizabeth Svoboda (What Makes a Hero?) |
| Conference | Strata Data Conference |
| Conf Tag | Big Data Expo |
| Location | San Francisco, California |
| Date | March 26-28, 2019 |
| URL | Talk Page |
| Slides | |
| Video | Talk Video |
Using biosensors and predictive analytics, political campaigns aim to decode your true desires—and influence your vote—without your knowledge. Sought-after consultants now tap into brain wave patterns, reaction times, and facial expressions to assess and manipulate voters’ political leanings. Elizabeth Svoboda explains how these tools work, who’s using them, and what they mean for the future of free and fair elections.
