Finding your North Star
The Financial Times hit its target of 1 million paying subscribers a year ahead of schedule. Cait O'Riordan discusses the North Star metric the company uses to drive subscriber growth, detailing how it's embedded across the organization and within the engineering and product teams she's responsible for.
| Talk Title | Finding your North Star |
| Speakers | Cait O’Riordan (Financial Times) |
| Conference | Strata Data Conference |
| Conf Tag | Making Data Work |
| Location | London, United Kingdom |
| Date | April 30-May 2, 2019 |
| URL | Talk Page |
| Slides | |
| Video | Talk Video |
The Financial Times has just hit its target of 1 million paying subscribers a year ahead of schedule. Chief product and information officer Cait O’Riordan discusses the North Star metric the company uses to drive subscriber growth, detailing how it’s embedded across the organization and within the engineering and product teams she is responsible for.
