December 6, 2019

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Measure what matters: How your measurement strategy can reduce opex

Measure what matters: How your measurement strategy can reduce opex

These days its easy for companies to say, "We measure everything! The problem is, most popular metrics may not be appropriate or relevant for your business. Measurement isnt free and should be done strategically. Radhika Dutt, Geordie Kaytes, and Nidhi Aggarwal explain how to align measurement with your product strategy so you can measure what matters for your business.

Talk Title Measure what matters: How your measurement strategy can reduce opex
Speakers Radhika Dutt (Radical Product), Geordie Kaytes (Fresh Tilled Soil), Nidhi Aggarwal (Radical Product)
Conference Strata Data Conference
Conf Tag Making Data Work
Location London, United Kingdom
Date May 22-24, 2018
URL Talk Page
Slides Talk Slides
Video

These days it’s easy for companies to say, “We measure everything!” The problem is, most popular metrics may not be appropriate or relevant for your business. Measurement isn’t free and should be done strategically. Radhika Dutt, Geordie Kaytes, and Nidhi Aggarwal explain how to align measurement with your product strategy so you can measure what matters for your business. Radhika, Geordie, and Nidhi walk you through using the toolkit for RDCL product strategy development to help you arrive at a strategy to execute on your vision so that you can set goals to measure against. They then cover the metrics that matter. Since many of the popular metrics may not apply to your product, you’ll define and align metrics to your product strategy and vision so you can measure what matters to you.

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