Personal branding is more than self-promotion
From the moment you create your Twitter bio, write your first blog post, or share your first Facebook article, you are building your brand. It can be daunting, but if you proactively manage your brand, you can get ahead of the curve and put the content you care about in front of the public eye. Neha Batra explains how to create a strategy that works for you and grow your brand from it.
| Talk Title | Personal branding is more than self-promotion |
| Speakers | Neha Batra (Pivotal Labs) |
| Conference | O’Reilly Open Source Convention |
| Conf Tag | Making Open Work |
| Location | Austin, Texas |
| Date | May 8-11, 2017 |
| URL | Talk Page |
| Slides | Talk Slides |
| Video | |
From the moment you create your Twitter bio, write your first blog post, or share your first Facebook article, you are building your brand. It can be daunting, but if you proactively manage your brand, you can get ahead of the curve and put the content you care about in front of the public eye. Neha Batra explains how to create a strategy that works for you and grow your brand from it. Neha begins by exploring what a brand actually is (as opposed to what people commonly think it is) and why it is powerful before demonstrating how to define, curate, and grow your brand. Neha ends by sharing tips on promoting your brand, advice on the “humblebrag,” and what is likely to matter most. Topics include:
