November 13, 2019

176 words 1 min read

Determining success in design

Determining success in design

In the design community, there is often an adverse reaction to the notion of being metrics driven. The term conjures up notions of soulless design and poor optimizations. But what are the alternatives? More broadly, how can we know if our designs achieve what we set out to do? Julie Zhuo explores the different definitions of success in design and shares a few principles on how to set clear goals.

Talk Title Determining success in design
Speakers Julie Zhuo (Facebook)
Conference O’Reilly Design Conference
Conf Tag Design the Future
Location San Francisco, California
Date March 20-22, 2017
URL Talk Page
Slides Talk Slides
Video Talk Video

In the design community, there is often an adverse reaction to the notion of being metrics driven. The term conjures up notions of soulless design and poor optimizations. But what are the alternatives? More broadly, how can we know if our designs achieve what we set out to do? Julie Zhuo explores the different definitions of success in design and shares a few principles on how to set clear goals.

comments powered by Disqus