October 20, 2019

189 words 1 min read

Self-serve analytics journey at Celtra: Snowflake, Spark, and Databricks

Self-serve analytics journey at Celtra: Snowflake, Spark, and Databricks

Celtra provides a platform for customers like Porsche and Fox to create, track, and analyze digital display advertising. Celtra's platform processes billions of ad events daily to give analysts fast and easy access to reports and ad hoc analytics. Grega Kepret outlines Celtras data-pipeline challenges and explains how it solved them by combining Snowflake's cloud data warehouse with Spark.
Talk Title Self-serve analytics journey at Celtra: Snowflake, Spark, and Databricks
Speakers Grega Kespret (Celtra Inc.)
Conference Strata + Hadoop World
Conf Tag Big Data Expo
Location San Jose, California
Date March 29-31, 2016
URL Talk Page
Slides Talk Slides
Video

Celtra provides a platform for streamlined ad creation and campaign management used by customers including Porsche, Taco Bell, and Fox to create, track, and analyze their digital display advertising. Celtra’s platform processes billions of ad events daily to give analysts fast and easy access to reports and ad hoc analytics. Celtra’s Grega Kešpret leads a technical dive into Celtra’s data-pipeline challenges and explains how it solved them by combining Snowflake’s cloud data warehouse with Spark to get the best of both. Topics include: This session is sponsored by Snowflake.

management spark analytics data warehouse cloud pipeline isp
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