Data risk intelligence in a regulated world
Uma Raghavan explains why you're about to see companies whose business models depend on using their customers' data, like Facebook, Google, and many others, scramble to keep up with the flood of new and evolving laws on data privacy.
Talk Title | Data risk intelligence in a regulated world |
Speakers | |
Conference | Strata + Hadoop World |
Conf Tag | Make Data Work |
Location | New York, New York |
Date | September 27-29, 2016 |
URL | Talk Page |
Slides | Talk Slides |
Video | |
Uma Raghavan explains why you’re about to see companies whose business models depend on using their customers’ data, like Facebook, Google, and many others, scramble to keep up with the flood of new and evolving laws on data privacy. Whether using your customers’ data, buying third-party data, or mashing it up to make derivative data to better market to customers, create better products and services, or provide customer support, you could be in violation of emerging data privacy laws from around the world that carry stiff fines (up to 5% of revenue) or even jail time for violations of the use of people’s personal data. Ultimately, using customer data is a balance between what your business needs to do to run efficiently and effectively and what the brand, regulatory, and legal risks are if you get caught in violation of the law. Join Uma to learn what’s needed to manage your data risk effectively.